Tori Hansen of Girl Scouts of Greater Atlanta
will be our guest speaker!
How can you use social media and digital advertising to attract more volunteers to support your non-profits’ mission? Surprisingly, it’s easier than you think! We’ll dive into social media platforms like Facebook, Twitter, and Linkedin and how to best share your story organically, as well as how to advertise to your specific target audience on a shoestring budget.
Tori Hansen is the Marketing & Digital Strategies Manager at Girl Scouts of Greater Atlanta, a non-profit dedicated to building girls of courage, confidence, and character who make the world a better place. She focuses on campaign management for the famous Girl Scout Cookie Program and also leverages digital technologies like social media, digital advertising, web, and email to best serve Girl Scout members and the community. She holds a Bachelors degree in Integrated Marketing Communications from San Diego State University and is now settled in Newnan, Georgia after moving from Orange County, California just three years ago. Tori enjoys the great outdoors, playing tennis, and going on adventures with her husband and coon dog.